Welcome to Chapter 8 of Arete Blogs’ Complete PPC Guide : Noteworthy Ad Group Best Practices An effective paid search campaign depends on a well-structured[…]
Welcome to Chapter 7 of AreteBlogs’ complete PPC guide to learn about keywords and their function in PPC. Keywords are of the greatest importance in[…]
Welcome to Chapter 6 of AreteBlogs’ complete PPC guide about Click Through Rate (CTR) and its importance In this chapter you will learn: What is[…]
Three Cheers! Welcome to Chapter 5 of AreteBlogs Complete PPC Guide. You might have heard that Google uses Quality Score for PPC. In this chapter[…]
Welcome to Chapter 4 of AreteBlogs’ Complete PPC Guide A successful PPC campaign begins with a goal-oriented strategy. Have a look on preceding chapters: 1:[…]
Welcome to Chapter 3 of AreteBlogs’ Complete PPC Guide. Now, as you have learnt what PPC is and how it works and you know the[…]
Three Cheers! Welcome to Chapter two of Arete’s Complete PPC Guide. Let’s begin. Businesses optimally allocate 20% – 25% of their gross revenue to marketing[…]
Ciao! Welcome to Chapter 1 of Pay-Per-Click Marketing Guide. Find out about the basics of paid search marketing, pay-per-click advertising, and how to start a[…]